[Expertise]
Print Design
[Objective]
madouche.fr is the market leader in bathroom fittings for seniors and people with reduced mobility. Our goal was to produce a catalog that helps sales reps explain their offer.
[Team]
Creative Director Art Director Copywriter Graphic Designer
[Solution]
After analyzing the market and especially the target audience, we created a readable, educational and memorable catalog. With conversion as the end goal, we foregrounded arguments adapted to the audience's level of awareness.